Jen Oliak

Ounce of Salt Jewelry is an online jewelry store owned by Jen Oliak, a jewelry designer available by appointment. In addition to creating custom-made fine jewelry for clients, Jen’s online store offers an original collection of Ounce of Salt designs and a curated collection of favorites from other designers.


What would you like our readers to know about your business?

“Most people find the world of fine jewelry confusing and intimidating. I’ve focused on eliminating the ‘shade’ that the industry is notorious for.​ My priority is for customers to feel informed and confident in their decision-making process. When a client feels comfortable, the entire shopping experience shifts from stressful to fun and exciting!”


How many years have you been working in this field? ​

“My family history and jewelry-making are an intertwined tapestry of experiences and skill sets. My grandfather was a passionate jeweler, and my father followed in his footsteps. I spent my childhood playing with and learning about gems and jewelry, but I never actually intended to make it my career! I spent the first decade of my career in New York City corporate finance. Now I put my business skills to work analyzing quality and production costs and pass that value to my clients.”


What is your specialty service?

“I make custom designs accessible to anyone. I specialize in custom engagement rings, redesigns and one-of-a-kind legacy pieces. By working virtually, I can find or design dream jewelry for anyone around the country. By eliminating the typical overhead of a brick-and-mortar retail store, I work more efficiently and pass the savings on to my customers. However, not everything needs to be custom, so there’s plenty to peruse on my online store.”


What challenges are specific to your industry?

“Unfortunately, the jewelry business can feel impossible to navigate alone. I understand this apprehension, which is why I work hard to make sure my clients get the best quality for their budget.”


What projects do you support to help those in need?

“Together with my local and blogging community, we raised more than $20,000 for Matanya’s Hope, an organization that helps impoverished Kenyan children have access to education. We also raised over $17,000 for The Waterbearers, a clean water project in Nepal. My family volunteers yearly for The Giving Spirit, a Los Angeles charity dedicated to helping the local homeless.”