South Bay Hearing & Balance Center

“We want to educate the community about the significant consequences of untreated hearing loss.”

3734 W. Sepulveda Blvd. in Torrance  | 310-803-9411 |


Dr. Sunni McBride grew up working in her father’s medical office. When he suggested she pursue the field of audiology, this rang true for her, as she had watched the struggle of both grandfathers—extremely hard of hearing, with problematic hearing aids. She earned her masters degree from Brigham Young University and worked as an audiologist for a few years. She then took 20 years off to raise her five children. When they started going to college, she returned to work at Parker Hearing Institute as an audiologist for 11 years. Dr. Sunni earned her doctorate degree in audiology from University of Florida in 2000. Five years ago she opened South Bay Hearing & Balance Center, a practice that provides top technology hearing aids, tinnitus evaluations and treatment, and dizziness evaluations.

What trend is defining your specialty today? 

“The aging demographics of our society and the relationship between aging and hearing loss make audiology and hearing aids a rapidly growing opportunity. Studies show that the most satisfied hearing aid users prefer customized solutions and personalized care. It takes a skilled professional to understand a patient’s needs, select appropriate instruments and provide attentive follow-up care.”

Tell us about the staff at your practice.

“We have four doctors of audiology and a hearing aid dispenser to serve our patients’ needs. Our wonderful staff will treat you like family.”

How do you give back to your community?

“We have been co-sponsors of the Women’s Expo and the Successful Aging Expo for the last four years. We provide free hearing aids to needy people through the Starkey Hear Now Foundation.”

What does the future hold for your practice?

“We stay on the cutting edge, working with new and innovative hearing aid technology. As an Audigy-certified practice, we work with AGX hearing aids, developed by manufacturers who do more than 50% of all of the hearing aid research in the world. We are the leading providers of the Lyric Extended Wear Hearing Instrument, the only hearing aid you leave in the ear for months at a time.  We are the only providers in the Los Angeles area of the Neurocompensator, the first and only neural-based hearing aid. We are also involved in ongoing research studies testing the safety of new cancer-fighting drugs and painkillers.”

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